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Why Advertising is important in Business ?

Advertising is one of the most important things present in or society today. Advertising helps to keep the consumers informed about whatever new products or services are available in the market at their disposal. It helps to spread awareness about products or services that are of some use to consumer and potential buyers.

The main aim of advertising, many believe is to sell. These are the kind of people who vehemently oppose anything that make advertising seem unethical. Advertising on the whole helps business as well as the economy to prosper and makes the consumer aware of the various choices that are available to him.

Here is one of the best incident from the life of The Richest Man in the World – Andrew Carnegie.

He set a well establish business but he was against the advertisement. One agent of advertising agency meets Mr. Carnegie everyday to take an order, he feel that one day he should get the order.

One day in the early morning the agent reach to Mr. Carnegie’s office for the advertising purpose. Agent ask Mr. Carnegie on the negative response from him for ads.

“I want to know from you why you not interested for advertising ? Explain me on time that there is no meaning of advertising & I will never come to you for this purpose…”

Mr. Carnegie said that “My products already sells without any advertisement & also people buy my products themselves than tell me what’s need of advertisement ?”

At the same time rings bell in church which is on the mountain far away from them.

And agent said ” Have you listen the bell which is ringing ? For how many years the Church is there ?” Mr. Carnegie said “The church is very old about for 100 years  & also famous.

Now agent said ” For last 100 years the church is on that hill, also people know about it than also every morning & evening bell rings there, Do you know why ? B’coz God also remembers to people that don’t forget me, I am here… According to me(agent) this is also a great effort to reach more audience.

This incidence wash Mr. Carnegie’s mind, they started the advertising. Now he feel that good things also needs explanation.

About the author: Mann Patel is a young Entrepreneur and professional blogger from India. He writes about Blogging, Social media, WordPress, SEO, Technology and Make money online.

9 comments… add one

  • Advertising is one of the best way to get highly targeted traffic to your blog, so it really plays a very important role.

    Thanx for providing good information about advertising.

    • m patel

      Yes

      Advertising needed in every business. So all people must provide sufficient fund to grow the business.

  • dharkshu

    it was good but i thought more information could be provided………….next…time
    but it was satisfying…..
    thanxxxxxxxxxxxxxx

  • Sai

    Very great example and good efforts.
    Thanks.

  • bankey

    From the planning table of business idea to the salesmanship unique selling point. Every business survives and succeed on advertisement,

  • shivkant roy

    Advertisement is very important for each $ every people without see not real

  • anupreet singh

    Advertising maintains your’s company tempo in the market. If we dont get new buyer from our advertising but the old buyer get really impressed.

  • Simon Sili

    It was very helpful.
    Thank you ! :)

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